WASHINGTON, February 11, 2010 – Broadband Census News LLC on Thursday
released, for FREE, the full-length video of the Broadband Breakfast
Club event on February 9, 2010: “Setting the Table for the National
Broadband Plan: Collecting and Using Broadband Data.”
The event is available on BroadbandBreakfast.com at the following
link.
The event featured a keynote speech by Paul de Sa, Chief, Office of
Strategic Planning and Policy Analysis, Federal Communications
Commission. Following de Sa’s remarks, he joined a panel with other
educational experts including:
Jeff Campbell, Senior Director,
Technology and Trade Policy of Global Policy and Government Affairs,
Cisco Systems
Michelle Connolly, Associate
Professor of Economics, Duke University; former Chief Economist,
Federal Communications Commission
John Horrigan, Director, Consumer
Research, Omnibus Broadband Initiative, Federal Communications
Commission
Brian Webster, WirelessMapping.com
Enhanced “Take Rate” Census Block Calculations for US Broadband
Newly
published paper describes enhanced methodology to calculate broadband
“Take Rate” at census block resolution strengthening data driven
marketing programs and applications to the American Recovery and
Reinvestment Act (ARRA) BIP and BTOP stimulus funding programs.
Cooperstown, NY (PRWEB)
November 30, 2009 -- Brian Webster Consulting and WirelessMapping.Com
has published a revised methodology for calculating broadband “take
rate” in the United States. Using the enhanced approach described in the
newly released whitepaper, entitled “Current Broadband “Take Rate” in
the U.S.,” the estimate of the national broadband take rate where
broadband services are available stands at 72.9%. When compared to
currently accepted industry estimates, this new approach results in a
10% increase in broadband take rate.
Based on
these higher take rates, it is possible to reevaluate broadband
deployments or expansions to areas that previously may not have been
considered financially sustainable based on low household density per
square mile. More accurate data and the ability to identify exactly
where un-served homes are located leads to better informed deployment
strategies and more effective use of funding to address un-served
households.
“Combining
the enhanced census block broadband take rate with other economic data
and trends as input to return-on-investment models and analysis,” noted
Haig Sarkissian, Principal Consultant at Wireless 20/20, LLC, “builds
additional confidence for investors on the merit of the broadband
deployment business case.”
In August
of 2009, Brian Webster Consulting teamed with data provider Gadberry
Group to design and prototype an approach that provides near address
level provision for broadband consumption and take rates.
“Earlier this year we provided several first round
applicants with block level demographics, including consumer broadband
usage.” said Gadberry Group principal Larry Martin. “Combining these
data with innovative analysis techniques has led to this new perspective
on broadband take rate.”
“By leveraging our years of mapping experience we help
our clients strengthen their business case and go-to-market plans
allowing them to present their cases more clearly with images as well as
with hard data.” Brian Webster, Principal Consultant added. "With the
new insight provided by the census block take rate, business case
analysis is further enhanced thereby reducing the risk in the broadband
investment and deployment.”
WirelessMapping.Com has been providing wireless and
geospatial mapping services for seven years, both with and without
accompanying demographic reports that show the number of households
covered or passed. Most recently WirelessMapping has been involved in
census block level mapping and demographic support services to clients
developing applications to the American Recovery and Reinvestment Act (ARRA)
stimulus funding through the NTIA BTOP and RUS BIP. Past and current
clients include Lockheed Martin, EarthLink, Covad, Federal Engineering,
Sprint PCS, ExteNet Systems, Southern California Gas and Electric, Strix,
Thunder Bay Telephone Company and BroadbandCensus.com.
--
ABOUT THE
COMPANY
Brian
Webster Consulting (and WirelessMapping.Com) were started to fill a need
for affordable wireless engineering services for those who cannot
justify the cost of hiring full time RF Engineering staff. With over
18-years industry experience, projects are approached with a creative
eye and cost-conscious methodology. Services can be provided in just
about every discipline, from cellular and PCS to public safety, wireless
Internet, WIMAX, municipal wireless, distributed antenna systems (DAS),
fiber, BPL and other broadband system technologies. The integration of
Geographic Information Systems (GIS) helps present complex information
in clear, color diagrams that the end user can use to make actionable
business decisions. Our innovative GIS integration capabilities allow
unique analysis and presentation of demographic data and market trend
data for your service offering areas.
ABOUT THE
GABERRY GROUP
The
Gadberry Group provides location-based services and information data
products, for clients, who demand the most current, accurate, and
precise household and population data for their site location analysis.
MicroBuild™, Gadberry’s patent-pending product, is unique because only
MicroBuild™ uses consumer data at the rooftop level to deliver quarterly
household and population counts beginning at the census block level.
http://www.gadberry.net/
Mapping and Demographic Support Services for NTIA BTOP
and RUS BIP grant-loan applications.
Brian Webster
Consulting and WirelessMapping.Com
Announce Census Block level Mapping and
Demographic Support Services to support
American Recovery and Reinvestment Act (ARRA)
programs through the NTIA BTOP and RUS
BIP loan/grant stimulus programs.
Brian Webster Consulting and WirelessMapping.Com
Announce Census Block level Mapping and Demographic Support Services to
support American Recovery and Reinvestment Act (ARRA)
programs through the NTIA BTOP and RUS BIP loan/grant stimulus programs.
--
Brian Webster Consulting and WirelessMapping.Com
announce a suite of demographic mapping and coverage services
specifically designed for Internet providers, state and local
governments, non-profit foundations, businesses and others who are
preparing NTIA BTOP and RUS BIP grant and loan applications.
The mapping services show broadband DSL, cable, fixed
wireless and cellular/PCS service areas. Coverage information is
calculated down to the census block level. The blocks can be displayed
as "served", "underserved" or "unserved" and categorized as "remote" or
"non-remote", and "rural" or "non-rural" as defined by the NTIA/RUS
Notice of Funds Availability (NOFA). Graphic displays can include the
number of households passed, the percentage of households with access to
broadband and the distances between unserved and already-served markets.
Information is also available in database and spreadsheet format.
Internet service providers can request maps that clearly
show unserved or underserved areas along with calculations to see if
their project area meets the requirements for a BTOP or BIP application.
WirelessMapping.Com has been providing wireless and
geospatial mapping services for seven years, both with and without
accompanying demographic reports that show the number of households
covered or passed. Past and current clients include Lockheed Martin,
EarthLink, Covad, Federal Engineering, Sprint PCS, ExteNet Systems,
Southern California Gas and Electric, Strix, Thunder Bay Telephone
Company and BroadbandCensus.com.
Brian Webster, Principal Consultant states "Everyone
knows that a picture, or in this case, a map, is worth a thousand words.
We help our clients strengthen their grant and loan applications by
allowing them to present their cases very clearly with images as well as
with hard data. Giving applicants the ability to display their
information graphically can make all the difference when it comes to
receiving funding. Being able to create answers right down to the census
block level is a requirement for the application process".
ABOUT THE COMPANY
Brian Webster Consulting (and WirelessMapping.Com) were
started to fill a need for affordable wireless engineering services for
those who can not justify the cost of hiring full time RF Engineering
staff. With over 18 years industry experience, projects are approached
with a creative eye and cost-conscious methodology. Services can be
provided in just about every discipline, from cellular and PCS to public
safety, wireless Internet, WIMAX, municipal wireless, distributed
antenna systems (DAS), fiber, BPL and other broadband system
technologies. The integration of Geographic Information Systems (GIS)
helps present complex information in clear, color diagrams that the end
user can use to make actionable business decisions. Our GIS integration
capabilities allow us to include demographic data and market analysis
data as overlays for your project service areas.
National Wireless Internet Service Provider (WISP) Mapping Initiative
GERING, NE – February 6, 2009 –
Inventive Media, owner and operator of the WISP Directory website
(http://www.wispdirectory.com), the most comprehensive list of WISPs
(Wireless Internet Service Providers) in the United States, has teamed
up with Brian Webster of Wireless Mapping (http://www.wirelessmapping.com)
to generate coverage maps showing the total coverage areas for WISPs in
the United States.
Brian Webster, owner of Wireless
Mapping, commented, “We have had a huge outpouring of support from
WISP’s who want to provide their network coverage data. This will make
a difference in how the WISP industry is perceived as well as help
establish brand awareness with the consumer for this type of broadband
delivery.” The coverage area for each WISP is converted to a polygon
and added to an interactive Google map available at
http://www.wirelessmapping.com/Google%20Maps3.htm . As of February
6, the map covers over 850,000 square miles.
Entries in the WISP Directory include
zip codes serviced, customer ratings, independent reviews and WISP
Technology used by each WISP. A coverage map showing the total area
serviced by WISP operators will also be provided later in the first
quarter of 2009. The directory currently has over 1700 verified WISP
operators in the United States, and over 180 entries for WISP related
businesses.
Matt Larsen, owner of Inventive Media,
commented, “For several years, there has been little more than anecdotal
evidence of the size and scope of the WISP Industry. Vendors,
consultants, operators and government officials have been looking for
this kind of information for several years. This is the first time this
amount of WISP data has been put together into one public, searchable
directory and onto a single map showing the breadth of national coverage
by independent WISP operators.”
The WISP Directory site also makes it
easier for potential customers to search for WISP operators that can
provide broadband Internet services to their home or business.
“WISP operators serve many
underserviced areas and can provide equivalent or better services than
the telephone or cable companies in those areas. One of the goals of
the WISP Directory is to make the connections between customers who want
to find a service provider and the WISPs who can deliver the service
they want,” said Larsen. “There is an entire industry of independent
WISPs providing service to rural and underserved areas, and providing a
competitive third option for people who are dissatisfied with the telco
or cable Internet providers in their areas. The WISP Directory is here
to help put the WISP Industry on the map and show that there are
alternatives.”
Basic listings in the WISP Directory
are free of charge. The directory is available at
www.wispdirectory.com.
About Inventive Media
Inventive Media provides consulting,
training and hosting services to the Wireless Internet Service Provider
industry. For more information about Inventive Media, visit
www.inventivemedia.net.
About Wireless Mapping
Wireless Mapping provides wireless
network design and RF engineering services to show the predicted range
of wireless systems and the demographics for those areas. For more
information about Wireless Mapping, visit
www.wirelessmapping.com.
For more information:
Inventive Media
308-635-9434
August
15, 2006
Wirelessmapping.com announces a wireless customer
pre-qualification system.
Wirelessmapping.com announces
the availability of a wireless customer pre-qualification system. This
is designed for fixed wireless and WIMAX operators and their quest to
answer the questions “Do we offer service at this address?” and “Can we
determine this without having to send a truck out to check for signal?”
In conjunction with RF planning and radio coverage mapping,
Wirelessmapping.com can produce a Google EarthÔ
compatible file that will allow a customer service rep or sales person
to input a specific street address and determine if it falls within
their wireless service area. The address query returns a result and
places the location on the Google EarthÔ
map with the radio coverage in the background. If the location falls
within the wireless network coverage area, the customer service rep can
simply schedule the installation. All of this can be completed on the
initial phone call.
This was
created in response to network operators asking if there was a simple
and affordable way for someone to call in and inquire about availability
of service at their location. While Wirelessmapping.com has always been
able to generate accurate coverage maps for a carrier, it was not until
now that they could make this coverage available in an interactive
universal format. Being able to pan and zoom maps to a particular
address greatly reduces the need for truck rolls to a potential customer
location. Wireless operators who have been using the service claim they
have been able to double their daily installation rates.
In addition
to the Google EarthÔ file,
their data services group can process existing customer databases or
purchased business and residential address lists and run them through a
process to identify the actual customers that fall within the wireless
coverage area. This allows for a direct market campaign to the people or
locations where the network operator can reach. Additionally, this
service can be used while investigating new expansion sites or
evaluating existing networks for market potential.
About the company: Wirelessmapping.com is the home of Brian Webster
Consulting, a firm that was formed in response to the growth in the
wireless industry. Their focus is to provide affordable and
knowledgeable radio frequency and wireless network design services.
Please visit
www.wirelessmapping.com for more information and examples of the
products that can be produced.
January 26, 2004
Wirelessmapping.com announces a
wireless broadband demographic reporting service.
Wirelessmapping.com is pleased to announce their new wireless
demographic reporting service. Geared towards the wireless
broadband industry it is now possible to complete comprehensive site
market studies before construction. The process involves completing a
radio coverage prediction, which determines the geographic area from
which to extract data. Once a coverage map has been produced, a
demographic report is completed that determines the population and
number of households within the footprint of the wireless site.
This system was created in
response to requests from many small Wireless Internet Service
Providers (WISP’s). Most start-up and existing operators have well
thought out business plans but they were usually lacking actual market
demographics as they relate to their proposed network. Generalized
demographic data has always been easily accessible, but it doesn’t
address the population and number of households that fall within the
footprint of a particular wireless base station. This is the information
that can be provided in the reports from Wirelessmapping.com. Once this
data is known, a WISP owner can plug the information in to their
business model to determine if the site will be financially viable. As
an additional benefit, the report will also show the zip codes that fall
within the footprint. If the site proceeds to the construction phase,
the zip code list could be used in a direct mail campaign.
About the company:
Wirelessmapping.com is the home of Brian Webster Consulting, a firm that
was formed in response to the growth in the wireless broadband industry.
Their focus is to provide affordable and knowledgeable radio frequency
and wireless network design services. Please visit
www.wirelessmapping.com for more information and examples of the
maps that can be produced.
April 5, 2004
Wirelessmapping.com Appointed as a
Motorola Canopy Ô Affiliate
Solutions Provider
Wirelessmapping.com is pleased to announce they have been appointed a
Motorola Canopy Ô Affiliate
Solutions Provider. Motorola created this program to highlight products
and services that enhance their Wireless Broadband Internet Platform.
As a solutions provider, Wirelessmapping.com provides Radio Frequency
engineering services to wireless broadband service companies. Our
main product is a network coverage map, which shows the
projected range of the wireless network. These maps and studies show the
effects of transmitter height, location and equipment selection. In
addition to the mapping service, we produce point-to-point radio path
studies and demographic reports. The demographic reports focus on
the specific area that the transmitters cover, this includes tallies of
the number of households and population reached by the system. All of
this information can be gathered prior to site construction and is
essential in business model planning and revenue projections.
About the company:
Wirelessmapping.com is the home of Brian Webster Consulting, a firm that
was formed in response to the growth in the wireless broadband industry.
Their focus is to provide affordable and knowledgeable radio frequency
and wireless network design services. Please visit
www.canopy.wirelessmapping.com for more information and examples of
the maps that can be produced. For more information on the Motorola
Canopy Ô System, visit
http://motorola.canopywireless.com.
June 9, 2004
Wirelessmapping.com announces a
wireless service area map server system.
Wirelessmapping.com announces
the availability of a wireless service area interactive mapping
system. This system is designed for wireless broadband system
operators and their quest to answer the question “Do you offer service
at my location?” In conjunction with our radio coverage mapping
services, Wirelessmapping.com can now produce a web based system
that will allow a customer service rep or sales person to input a
specific street address and determine if it falls within their
wireless broadband service area. The address query returns a result
and places the location on a street level map with the radio coverage in
the background. Three possible results are shown, Green for good
coverage, Yellow where there is coverage but will require field
verification or white where there is no service.
The map
server was created in response to network operators asking if there
was a simple and affordable way for someone to call in and inquire about
availability of service at their location. While Wirelessmapping.com has
always been able to generate accurate coverage maps for a
carrier, it was not until now that they could make this coverage
available in an interactive web browser format. Being able to pan and
zoom maps to a particular address greatly reduces the need for truck
rolls to a potential customer location.
In addition
to the map server, their data services group can take your existing
customer database or other lists and run them through the server to
identify customers that fall within the wireless coverage area. This
will allow you to directly market to the people or locations where you
offer the service. Additionally, this service can be used while
investigating new expansion sites.
About the company:
Wirelessmapping.com is the home of Brian Webster Consulting, a firm that
was formed in response to the growth in the wireless broadband industry.
Their focus is to provide affordable and knowledgeable radio frequency
and wireless network design services. Please visit
www.wirelessmapping.com for more information and examples of the
products that can be produced.
RESOURCES
We accept payment for
services through PayPal. You
may use
American Express,
Visa, MasterCard, Discover or
pay by e-check.
Brian Webster
Consulting
214 Eggleston Hill Rd. Cooperstown, NY 13326 Voice (607) 643-4055 Fax (208)
692-1898
Information on this site copyright 2007 Brian Webster.
